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6 January 2020

ASHBROOK INVESTS £10 MILLION IN JCB FLEET

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UK-based rental company ASHBROOK has spent more than £10 million renewing and enhancing the safety of its fleet with the purchase of 500 new JCB machines.

The order includes 220 site dumpers and 250 Loadall telescopic handlers ranging from 4 to 20m, as well as a number of JCB 926 and 930 rough-terrain forklifts, 3CX backhoe loaders, Teletruks and wheeled loading shovels.

JCB. ASHBROOK

Mike Ashbrook, Commercial Director for the family-run rental company said, “Following ongoing expansion since 2016, we have set about ensuring that our fleet is one of the safest and most modern in the country.

“The site dumpers in particular – many of which feature JCB’s SiTESAFE cab and forward-facing camera system – mark a huge step forward in on-site safety. They provide significant visibility gains and operator feedback confirms this to be a massive safety improvement over previous audio warning systems.”

ASHBROOK worked closely with its local JCB dealers – Gunn JCB for construction equipment and J D Bownes for agricultural machines – to specify the new additions to its fleet.

Tom Farrington, ASHBROOK Group Service Manager said, “Gunn JCB supports us with a service contract across the dealer network which complements our own field service team to maximise response times. Working together we also ensure all machines are serviced at the recommended intervals to ensure superb productivity and reliability.”

He added, “We also maximise the LiveLink telematics system to aid preventative maintenance and detect any potential issues in advance’.

Mike goes on to say, ‘regarding the forward-tipping dumpers, they are compliant with the latest safety legislation, including ISO 5006:2017, and the 6 to 9-tonne models feature JCB’s SiTESAFE cab. This ROPS/FOPS Level II cab has a reinforced frame and impact protective front screen.’

‘The 6 to 9-tonne machines are equipped with a front camera to increase visibility and a sequenced drive-inhibit system to ensure that operators are correctly seated and secure before driving.’

ASHBROOK has been in the industry for 20 years and, following a recent acquisition programme, it now has a depot in Warrington, alongside its original headquarters in Congleton, Cheshire. The company offers coverage across the UK through rehire partners.

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Author: ASHBROOK

We are leading plant, access and agricultural machinery hire experts with specialist transport and groundwork divisions.  ASHBROOK was established during the late 1990s by James Ashbrook, who is still our Managing Director today.  We are a family-run firm and use the latest machines and exceptional customer service to ensure that we meet the exacting needs of our customers time and time again.  Based in the Northwest of the UK, close to main transport routes, we are able to deliver throughout the country and ensure that we are on time, every time, nationwide.

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